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Instant Pot wasn't bankrupted because their product was too durable; it was because, like so many other out-of-left-field bankruptcy stories, they got bought by a vulture capital company and couldn't meet both their insane growth targets and deal with the debt said new owner saddled them with.
https://twitter.com/robertmoor_/status/1679238393828610049
It's not really even about capitalism per se, it's about how fucking bad private equity firms are for capitalism.
@hypomodern I keep seeing the “too durable” version of the story. It’s baffling. There are all sorts of companies that make very durable things that manage to stay in business just fine. It’s just that the people running them are OK with a making a normal living instead trying to become billionaires.
@hypomodern I mean, I have a 20 pound iron spud bar in my garage. I’m never, ever breaking that thing and my grandkids could probably have it. But the company that makes it is still in business somehow. 
@hypomodern
Strange how kettle or toaster manufacturers keep going when they also seem to be durable.
@TonyJWells right? KitchenAid stand mixers are more or less indestructible AND YET.